Learning is essential to our existence. Just like food nourishes our bodies, information and continued learning nourishes our minds.

This is why at CKDIGITAL, we ensure learning never stops. Every month, a member of the team trains the rest of the team on a given topic.

Our Customer Experience Manager, Tosin Adeleye facilitated the training on Customer Service Essentials.

She opened her presentation by discussing the importance of customer service.

Why Is Customer Service Important?

Customer service is the initial and on-going human contact with your customer. Your customer judges your business based on your initial contact. Good service drives more customers. Good service impresses your customers. Good service brings more customers at no cost.

Customer service is about how a company deals with its consumers before, during and after a purchase of a product or use of a service.

A combination of knowledge, attitude, techniques, and skills are essential for the customer service professional to provide a holistic and quality customer experience.

Communication In Customer Service

Communication is not just part of customer service; it is the most important part of customer service. That is because good customer service requires listening to a customer’s needs and then telling them how you plan to meet those needs — in other words, communicating with your customer.

Customer Service Communication Examples

Every aspect of customer service is filled with communication between the customer and the company. While the most obvious customer service communication examples would be those between a customer who has a problem and the customer service agent assigned to help.

10 Tips for Effective Communication with Customers

• Patience is a must.
• Accuracy of information is key- Know your product/service offered inside out.
• The proactive approach always delights customers.
• Attentiveness helps.
• Avoid interrupting them.
• Honesty works every time.
• Active Listening is important.

“The effectiveness of communication is not defined by communication, but by the response”. – Milton Erickson.